10 Components of a Solid UX Design Brief

ux design brief

If a company wants to make the most out of their investment in UX, they first need to define what the most means to them. Every UX design project stems from a different motivation. A vague and unclear design brief often means even the commissioning party isn’t sure of what to expect out of it. … Read more

8 Myths about the MVP Process Debunked for Product Owners

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MVP, or Minimum Viable Product, is an often-used terminology that finds its origins in the Lean and Agile development process. It has now become common in software development parlance. Although the concept was coined by Frank Robinson, MVP became more mainstream after Eric Ries described it in his book The Lean Startup, “ A key … Read more

Minimum Viable Product: Your Guide to Knowing All About MVPs

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The term ‘Minimum Viable Product’, or MVP was first coined by product development expert, Frank Robinson, who defined it to be a product with a set of core features that allows it to be used in a way it’s meant to be, and nothing more. In other words, an MVP is “The smallest thing that … Read more

UX For Business Intelligence

By the turn of the 20th century, technology had taken enough leaps to address issues of complexity as well as speed. This was further leveraged with the introduction of cloud-based systems which brought simplicity and efficiency to business processes. Moving on, the real-time processing of events into data warehouses meant that companies could base their … Read more