Nailing the ‘Wow’ Moment in Enterprise Products

Nailing the ‘Wow’ Moment in Enterprise Products

Imagine you’ve gone to dine at an upscale Parisian restaurant. The vibe inside is awash with enough French disdain to intimidate the best of us. You’re seated and then handed a menu in chaste French. Enter, the charming serveur. He treats you with genuine courtesy, he overlooks your horrific pronunciation of “bouillabaisse”, and gently proffers … Read more

The Role of Artificial Intelligence in Enterprise UX Design

Artificial Intelligence in Enterprise UX Design

So, our marketing manager walks into the office one day, donning this t-shirt which says, “Alexa, play everyone who played me.” Image courtesy: Amazon.in And I thought to myself, if that were indeed to happen, Alexa would precisely play everyone who specifically played her. You see, this AI-powered assistant knows all the specifics about you … Read more