ABOUT THE AUTHOR
CEO and UX Practitioner
Bansi Mehta is leading voice in healthcare UX who has spent over 15 years making complex products feel clear, capable and human. She is equal parts design romantic and technologist - drawn to the elegance of beautifully simple interfaces whilst remaining endlessly curious about AI and the future of human-computer interaction.
As founder and CEO of Koru UX, an award-winning design agency, Bansi leads 45+ designers who have completed more than 1,500 UX projects to improve the way millions of users interact with technology.
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