
Research Built For Real People In
Real Healthcare Environments
In healthcare, users are often under pressure. Clinicians racing through tasks between patients. Administrators juggling 20 tabs, 3 systems, and a phone call. Patients with low health literacy, navigating anxiety, or pain, while using your app.

We conduct UX research to meet users where they are.
- We notice the pauses.
- The moment someone hesitates.
- The sentence they start to say before saying something else.
That’s where the insight lives.

Questions UX Research Can Help You Answer
- Why aren’t users adopting the new workflow, even after training?
- Where are clinicians getting stuck (but not reporting it)?
- Which features are trusted, and which are quietly ignored?
- What’s causing support volumes to rise after rollout?
- Do our designs work for users under pressure, in real clinical settings?
- How do we make this experience safer, faster, and easier to use, without oversimplifying?
These are the kinds of questions healthcare teams bring to us every week, and the kind we specialize in helping you answer.
It’s Not Just What Users Say,
But What They Do
In the enterprise health space, the line between “usability” and “safety” is razor thin.
You can’t rely on NPS scores or surface-level questions.
That’s why our research digs deeper, with sensitivity, structure and care. We analyze:
- Hesitations during critical tasks
- Repeated workarounds (and the silent reasons behind them)
- Conflicting mental models between different user groups
- Invisible emotional and cognitive load
- Patterns of behaviour that suggest mistrust, confusion or fatigue

User Research For Healthcare Apps Is Different
You’re not testing a shopping cart. You’re working with:
- People who handle protected health information
- Interfaces that must support critical, high-stakes decisions
- Users who may be in distress, or simply afraid to admit confusion
- Systems governed by privacy, safety, and compliance at every turn
This changes how you ask questions. It changes how you observe. And it certainly changes how you interpret the results.


We’ve done this across 1,500+ projects, many in the health and life sciences space. From EHRs and pharmacy platforms to telehealth, insurance and AI-based diagnostics.
Our UX Research Services
Each project is tailored, but commonly includes:
Stakeholder & SME interviews
To understand workflows, politics, constraints, and goals — before assumptions take over
User interviews and contextual inquiry
With clinicians, patients, back-office teams, or anyone else whose experience matters
Usability testing
Not just “can they click it,” but “do they trust it,” “does it support their thinking,” and “would they rely on this?”
Survey design & analysis
Crafted with healthcare literacy and cognitive load in mind
Front-End Development
Pixel-perfect front-end engineering that plugs directly into your stack. Built for scale, speed, and developer joy — with accessibility and performance baked in.
UX for AI/LLM
Rooted in real-life constraints and mental models — not post-it note fiction
Heuristic and accessibility evaluations
Benchmarking your product’s UX under the lens of WCAG, Section 508, and real assistive tech usage
What You Get And Why It Matters

Your deliverables are designed to spark action and alignment.
- Refined personas that speak to real behaviours, not stereotypes
- Journey maps that capture nuance and friction
- Insight summaries that prioritize what matters most
- Concrete UX recommendations backed by observed patterns
- Executive-ready briefs and implementation guidance for your teams
The Hidden Value Of Great UX Research
In regulated settings like healthcare, it’s not just about design, it’s about de-risking. UX research helps you:
- Avoid costly rework on misaligned features
- Spot risks to compliance, accessibility, or safety
- Create experiences that users actually adopt (and advocate for)
- Understand where trust breaks down, and how to rebuild it
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Request A Free
UX Discovery Session
Whether you're planning a major redesign or
re-evaluating adoption challenges across your portfolio, UX research provides the clarity to move forward with confidence.
If you're ready to take a more strategic view of user experience, let’s talk.