MVP
Bringing Scalability and Accessibility through Atomic Design
Get actionable insights into user needs & motivations with UX research
Leverage the skills of a design team that understands UX
150+
Projects Delivered
1 million+
Users served across the world through digital tools
4.8/5 Stars
By our customers around the world
We’ve worked with
Why such great emphasis on user insights?
That’s because all good experiences are based on great research.
01
Unnecessary features
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02
Unwanted upgrades
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
03
Confusing workflows
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Instead of blindly working on adding competitive features in an application, user research gives validated knowledge of what will actually benefit the user and fulfill their immediate requirements.
Our research methodology is multidimensional. During different stages of a product’s lifecycle, we adopt a variety of methods to uncover quantitative insights like, ‘What percentage of users clicked this button’ and qualitative insights like, ‘What are the users exactly looking for in this dashboard?’
Their commitment to elevating design standards and their promise of timely delivery make them a reliable partner.
VP of Software Development,
Most-used Telemedicine App in the US
See our most recent work
Our award winning case studies
Our UX practices have been recognized globally
Strong supporting statistical image with pointers
Multiple steps needed to accomplish simple tasks
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Clunky and cluttered screens
Inconsistency in visual style and behavior across pages, controls, and modules
Increasing design and technical debt with every update
Our Team
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CEO & Founder
Bansi Mehta
[short text] Fiercely passionate and extremely sharp-thinking, Bansi is driven to build a culture that helps people be their best selves at work.
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VP, Experience Design
Kshitij Kaushik
Our unicorn who started as a UX designer and has been a treasure trove of delightful stories
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Director, Business Development
Ameya Kapre
A super conversationalist on a mission to amplify the impact of UX across industries, runs on coffee
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Director, Marketing
Shubhi Dixit
An empathetic communicator who loves forcing people to watch her favorite new memes
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VP, Experience Design
Kshitij Kaushik
Our unicorn who started as a UX designer and has been a treasure trove of delightful stories
-
Director, Business Development
Ameya Kapre
A super conversationalist on a mission to amplify the impact of UX across industries, runs on coffee
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Director, Marketing
Shubhi Dixit
An empathetic communicator who loves forcing people to watch her favorite new memes
Lorem Ipsum Evaluating the UX of your software product is a vital cog of business digitization
Lorem ipsum Learn more about how your product fares on the UX maturity scale
Lorem ipsum Learn more about how your product fares on the UX maturity scale
UX Research Process
Device inconsistency
Complex data visualization patterns
Lack of accessibility
From the development perspective, it resulted in –
Extended time required for minor fixes/releases due to code inconsistencies
New feature implementation impacting the performance of others
Persistent increase in technical debt
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Report highlights Lorem Ipsum Lorem ipsum
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
Our assured commitment
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Improved build time by 34% and allowed the business to truly focus on innovation and rapid scaling to meet user and industry needs in real time.
Improved build time by 34% and allowed the business to truly focus on innovation and rapid scaling to meet user and industry needs in real time.
Improved build time by 34% and allowed the business to truly focus on innovation and rapid scaling to meet user and industry needs in real time.
Ready to make a difference with design?
Let’s talk about the infinite possibilities of a design thinking approach!
FAQs
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Interaction design is a specialized UX discipline within a wide array of UX designs. Interaction design focuses on user actions and motions. UX design is a broader term that focuses on the entire user experience and ties everything together. Interaction designs are concerned with users’ tasks, actions, and environments. UX, on the other hand, focuses on usability and how someone experiences a product.
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The primary difference between interaction designer Vs. UX designer is that one focuses on a specific part of UX while the latter takes care of UX entirely.
Interaction designers focus on the moment when a user interacts with a product. Their goal is to improve the interactive experience of the user. This moment of interaction is just a part of the job for UX designers. They’re involved in a broader context to better the user experiences throughout their digital journey.